Centro Internacional Evangelistico Misionero

CIEM is a hispanic church, based in Stockholm, with a vision to teach the Bible in a practical and accurate way.

The goals and challenges for this project were creating a mark that felt modern and simple, while maintaining the essence and familiarity of the old mark. The reason behind is that CIEM wanted to appeal to a younger demographic without alienating older members.

The solution to these challenges translated into breaking the two main elements, the globe and the sword, down to their simplest form. This allows for a natural evolution of the mark, that feels familiar while making it adaptable for modern applications.